"I've doubled my salary, but don't work anywhere near the hours" That's a real quote. From one of our members. And the reason it's possible? She built her business differently, following our advice. The Offer Triangle® isn't a theory. It's the business model that means your income grows without your workload growing too. When you've got multiple income streams, the right structure, and your whole business running through one tool, things work way better! We’ve put everything you need to...
1 day ago • 1 min read
If your biggest client left tomorrow, how would that feel? For most freelance social media managers, the answer is: terrifying. That's what a retainer-only business does to you. It feels stable until it isn't. When all your income depends on a client staying, you're always one decision away from a nightmare. The Offer Triangle® changes that so that you have more than one income stream; one client leaving is annoying but not catastrophic. But this isn’t something you need to figure out on your...
2 days ago • 1 min read
Hey Reader, Yesterday’s training was a lot… In the best possible way. People spent an hour realising that the business they want (the one with the income you deserve, the clients you actually like, and the free time you've been chasing) isn't actually that far away. The gap between where you are and where you want to be isn't talent. It's not even time. It's having the strategy, the support, and the tools to make it happen. That's the membership. And the doors are open right now. This is...
3 days ago • 1 min read
It's happening! The membership is officially open, and we are so excited to have already started welcoming in some lovely freelance social media managers. 🎉 But there's something we've never done before, and we're not sure we'll do it again... Join before Sunday, and we'll write you a personal 90-day business action plan. We'll look at where you are right now, tell you exactly what to focus on and in what order, and point you to the right resources so you hit the ground running from day one....
4 days ago • 1 min read
You didn't get into social media management to work 60 hours a week. You got into it for freedom. Flexibility. Decent income. Work that actually uses your brain. And maybe (just maybe) to work fewer hours?? And maybe you've got some of that? But not all of it. Income still feels unpredictable. Retainers build an income ceiling. The idea of charging more feels risky when you're not sure what else you're selling. And it’s so hard to switch off when you’re a social media manager… right? That's...
6 days ago • 1 min read
Hey Reader, Quick maths. If you want to earn £1,000 more per month, you have two choices. Route A: Get another client. (More discovery calls, more proposals, more onboarding, more content planning, more meetings…. Ugh, I’m exhausted thinking about it 😴) Route B: Add an offer that earns £1,000 without adding a full long-term client relationship (and all the time-sucking tasks that involves) Route A is what most people do. Route B is the smartest route. There are smart services that can add...
10 days ago • 1 min read
You know that feeling when you look at your income for the month and think… is that it? You've got the clients. You're doing the work. You're showing up every single day. But the number at the bottom of the spreadsheet just isn't moving. People will tell you it’s a marketing problem or a confidence problem. But it’s not. It’s an offer problem. Most freelance social media managers are selling one thing: retainers. And then they wonder why their income feels so unstable, so capped, and...
11 days ago • 1 min read
Hey Reader, Picture this. You're doing ok. Clients are great. Income is… fine. But then one morning, an email lands. 'We've decided to take things in a different direction.' And just like that, a third (or maybe even half) of your monthly income is GONE. If you've been there, you know exactly how that stomach-drop feels. If you haven't, trust us: you don't want to find out. The problem with building a business on retainers alone is that every single client is a single point of risk. You are...
12 days ago • 1 min read
Whenever we recommend something, we want to make sure the right people get the info they need so they can grab it while there's a good deal. With that in mind, we thought you might have some questions about Vidonary before the 33% discount FOR LIFE ends (at the time of writing this, there are only 333 spots left) You might be wondering... “Can’t I just use ChatGPT instead of Vidonary?” Yeah, if you want your videos to sound like they were written by AI!! Vidonary is built by Martin and...
13 days ago • 2 min read