Join thousands of freelance social media managers who actually look forward to their emails. We mix practical tips, hot takes, and relatable advice to help you build a profitable business — without burning out or selling your soul. Expect smart ideas, swipeable strategies, and the occasional reference to reality TV or Chris Hemsworth’s abs (because balance.)
Do you feel guilty about using AI?
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Hey Reader, Whenever we mention delegating tasks to AI, we hear the same hesitation from freelance social media managers: "But I don't want to contribute to AI taking away human jobs!" And we completely validate that fear. It shows you care about our industry. But as business owners, we need to look at the reality of the situation. Here is the harsh truth... If you are a solopreneur currently doing 100% of the work in your business because you can't afford to hire a human assistant... You are not taking a job away from anyone by using AI. Literally ZERO humans lost a job. The only thing happening is that you are losing your evenings and weekends (and maybe sanity) to admin work. In our latest podcast episode, we talk about why right now is literally the best time in history to be a freelancer. Five years ago, you had to do everything yourself or pay a premium. Today, you can delegate the tasks you loathe, like data entry, drafting emails, or endless admin, to an AI agent for a fraction of the cost. AI isn't here to replace great humans. It’s here to help great humans (like you) work better and stop being the lowest-paid person in your own business. If you've not listened to this week's podcast yet, tune in to Episode 187 to hear more about the AI mindset shift. Listen on Spotify 👇 or Apple podcasts.
Stop carrying the weight of the world on your shoulders, and start delegating! Email again soon ◡̈ Laura & Laura ~ The two Lauras
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Emails social media freelancers actually look forward to reading.
Join thousands of freelance social media managers who actually look forward to their emails. We mix practical tips, hot takes, and relatable advice to help you build a profitable business — without burning out or selling your soul. Expect smart ideas, swipeable strategies, and the occasional reference to reality TV or Chris Hemsworth’s abs (because balance.)
Have you ever had an idea pop into your head, thought it was half-decent, and then within half an hour you'd already talked yourself out of it? You were excited. Then your brain got in the way, and you binned it off without ever testing whether it was a go-er? Maybe you got one step further and asked someone else's opinion, but it's hard to tell whether your idea's any good when you keep asking the wrong people. Your partner says, "Yeah, sounds great, babe," because they love you. Your mum...
Hey Reader, Most freelance SMMs price their first non-retainer offer at £29. Or £47. Or £67 if they’re feeling brave. Then they sell ten, make £290, and conclude that group offers don’t really work for them. The problem isn’t the offer. It’s the price. When you’re pricing a group offer at £29, you’re pricing it like a PDF. Like the thing being sold is the document, the video, or the templates. It isn’t. The thing being sold is your expertise and experience, packaged in a way that lets...
Hey Reader, One hour left to decide about joining Ads Manager Academy. After 10pm tonight, the price goes back up to £1,250. The £751 discount won’t be coming back any time soon. If you’ve been on the fence all week, this is the moment. Get Ads Manager Academy here → Use code AMA499 at checkout. Laura & Laura x