Join thousands of freelance social media managers who actually look forward to their emails. We mix practical tips, hot takes, and relatable advice to help you build a profitable business — without burning out or selling your soul. Expect smart ideas, swipeable strategies, and the occasional reference to reality TV or Chris Hemsworth’s abs (because balance.)
Forget trends. Do this instead.
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Hey Reader, When you're juggling your own content and creating content for clients, it's inevitable... You will run out of content ideas. But the good news is that you don’t actually need to come up with every idea yourself! You can “borrow brains” and ethically steal content ideas whenever that happens. That starts with thinking about everyone who’s already selling to your audience. Then you can tap into the questions, complaints, and conversations those businesses are already having with the people you're trying to create content for. Here are three quick ways to do it:
The beauty of all of this is that you’re not guessing what to post. You’re listening in on real conversations and using real-time data and insights to inspire strategic content. That's why they pay you the big bucks!! Want even more places to find killer content ideas? Today's Instagram carousel includes some tips we taught on stage at Atomicon earlier this year. ~ Laura & Laura 💕
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Emails social media freelancers actually look forward to reading.
Join thousands of freelance social media managers who actually look forward to their emails. We mix practical tips, hot takes, and relatable advice to help you build a profitable business — without burning out or selling your soul. Expect smart ideas, swipeable strategies, and the occasional reference to reality TV or Chris Hemsworth’s abs (because balance.)
We love a good trend. (note the word good) The Anthroplogie rock, this week's rapture... hell even 'Nothing beats a Jet2 holiday' was ok to start with. But not all trends are worth jumping on, and the new Instagram reel size that seems to be blowing up this week is one of those trends we're swerving! In case you missed it, people have started posting 5120x1080 Reels. They look like this 👇 There are 3 reasons you might wanna avoid following this trend... 1) People watching without sound won't...
Freelance life is meant to feel freeing, right? But when you’re a social media manager, it can feel more like you’ve swapped a full-time boss for five different new ones, 47 logins, and so many tabs your laptop looks like it is growing something! Burnout is one of the most common reasons people leave the freelance world, it breaks our hearts when we see incredible social media managers give up because they’re stretched too thin. But burnout doesn’t just happen overnight. It creeps in quietly...
I don’t know about you, but I hate remembering passwords. Yet somehow, I can never forget one very important one: the Deliveroo passcode! They use a simple two-digit passcode that never changes, and coz it's always the same, I always remember it! That’s exactly why we built the Hubsy Power Hour portal in the way we did. Because you don't need the added admin that comes from sending follow-up emails with the recordings and any notes you promised to send over, but you also don't want your...