Join thousands of freelance social media managers who actually look forward to their emails. We mix practical tips, hot takes, and relatable advice to help you build a profitable business — without burning out or selling your soul. Expect smart ideas, swipeable strategies, and the occasional reference to reality TV or Chris Hemsworth’s abs (because balance.)
🫣 Betcha don't know THIS about 5120x1080 Reels
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We love a good trend. (note the word good) The Anthroplogie rock, this week's rapture... hell even 'Nothing beats a Jet2 holiday' was ok to start with. But not all trends are worth jumping on, and the new Instagram reel size that seems to be blowing up this week is one of those trends we're swerving! In case you missed it, people have started posting 5120x1080 Reels. They look like this 👇 There are 3 reasons you might wanna avoid following this trend...1) People watching without sound won't see your post!Captions take over the whole image on a post this size, so that the gorgeous graphic you spent hours on can't be seen because the captions from the music you painstakingly chose have covered it up. Like this 👇 2) Taking up LESS real estate on your audience's screen is a weird move.It means that while they might see your skinny post, if your caption isn't long enough to fill the screen, they might also have your competitors on the screen at the same time! Not ideal 3) Pattern disruptors only disrupt when they're unique... this already isn't!It's a new trend, but already the world and his wife are using it. So the likelihood of it having long-term success is slim to none. Remember how quickly you got bored with Jet2? Same! In marketing, it's always better to Zig when others Zag (or is it the other way around? 🧐) However... we did find one 5120x1080 Reel we really liked, from our pal Emelie at Pass The Queso... 🤣 (Emelie is hosting the November masterclass inside The Inner Hub - it's all about how you can get double the sales without writing twice the number of emails - if you're not already a member, you can join us here.) Let us know your thoughts on the crazy 5120x1080 Reels trend... will you still be using it? If you do, let us know if it worked for you! Speak soon, Laura x 2 ~ The two Lauras
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Emails social media freelancers actually look forward to reading.
Join thousands of freelance social media managers who actually look forward to their emails. We mix practical tips, hot takes, and relatable advice to help you build a profitable business — without burning out or selling your soul. Expect smart ideas, swipeable strategies, and the occasional reference to reality TV or Chris Hemsworth’s abs (because balance.)
Freelance life is meant to feel freeing, right? But when you’re a social media manager, it can feel more like you’ve swapped a full-time boss for five different new ones, 47 logins, and so many tabs your laptop looks like it is growing something! Burnout is one of the most common reasons people leave the freelance world, it breaks our hearts when we see incredible social media managers give up because they’re stretched too thin. But burnout doesn’t just happen overnight. It creeps in quietly...
I don’t know about you, but I hate remembering passwords. Yet somehow, I can never forget one very important one: the Deliveroo passcode! They use a simple two-digit passcode that never changes, and coz it's always the same, I always remember it! That’s exactly why we built the Hubsy Power Hour portal in the way we did. Because you don't need the added admin that comes from sending follow-up emails with the recordings and any notes you promised to send over, but you also don't want your...
Ever had a project in your brain for years, and then suddenly feel so close to completion you can almost touch it That was us this summer. We were juggling kids off school, mountains of laundry and roughly one million “Mum, can I have a snack?” requests… …all while secretly building something we’ve wanted to create since 2019. It’s called Hubsy, and if you’ve been following along on Instagram, you’ve probably heard a little bit about it. But we've SO many questions since we first mentioned...