Join thousands of freelance social media managers who actually look forward to their emails. We mix practical tips, hot takes, and relatable advice to help you build a profitable business — without burning out or selling your soul. Expect smart ideas, swipeable strategies, and the occasional reference to reality TV or Chris Hemsworth’s abs (because balance.)
Read this if you have leads who can't afford your fees
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When someone tells you they can't afford your monthly retainer, it's easy to write them off as the wrong kind of lead. But here's what's actually happening. A monthly retainer is an ongoing financial commitment. It asks someone to say yes to the same amount leaving their account every single month, indefinitely. That's a big ask! Especially for a smaller business, or someone who's never worked with a social media manager before. A one-off payment is a completely different decision. The same person who genuinely cannot commit to £1,000 a month can absolutely spend £1,000 once. On an audit. A strategy session. A VIP day. Even a course. They're not a bad lead. They just need a different door into working with you. And if you only have one door (your management services), you'll stay stuck. That's the point of the Offer Triangle. It doesn't water down what you do. It packages your expertise into something people can say yes to right now, at full price, with no ongoing commitment on either side. The membership is where we help you build these services. Join today so you can start offering those people other ways to pay you! Laura & Laura x P.S. The membership is £990/year (or £99/month) and includes full access to Hubsy, monthly live training and coaching, done-for-you templates and systems, and a community of social media freelancers who get it and want you to win. If you've got questions before joining, just hit reply. |
Emails social media freelancers actually look forward to reading.
Join thousands of freelance social media managers who actually look forward to their emails. We mix practical tips, hot takes, and relatable advice to help you build a profitable business — without burning out or selling your soul. Expect smart ideas, swipeable strategies, and the occasional reference to reality TV or Chris Hemsworth’s abs (because balance.)
Hey Reader, The Offer Triangle can protect your income. We've seen it happen so many times, with our members and with ourselves. When you're freelancing, you're dealing with two key risks — client dependency and income instability. You can lose one client or hit a slow patch, and your entire business feels like it's falling apart. Unless you have flexible services to replace income whenever you need it. It shouldn't matter if a client cancels tomorrow. Your Offer Triangle should protect you....
Hey Reader, If "I don't have time right now" is the reason you haven't joined yet, I need to show you something. Emma joined the membership, working 3 hours a week, not because she wanted to. Because that's all she had. Her son has multiple severe allergies, eczema, and asthma. Meaning hospital teams and specialist treatment in London every few weeks. Medical appointments plus school drop-offs equal a schedule where flexibility isn't a luxury, it's essential. When she joined, she was making...
Hey Reader, We're at Adobe Creator Live, but we wanted to make sure we answered the questions we've been getting asked most about the membership. Because a small niggling question you haven’t been able to find the answer to is really annoying when you're thinking about joining a membership (been there, been irritated by it!) So here are the answers to the most common queries in our inbox: “What if I join and don’t use it?” Monthly members can cancel at any time. No questions or guilt trips,...